All posts in June 2018

Community Assumptions And Business Responsibility

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Social responsibilities lay in business framework
Most people think of business simply as a way to generate money. While this may be a primary motivating factor for some, it also carries many underlain responsibilities. Business owners become part of the infrastructure of the community. They supply a service or product which fills a need of the community.

The common bond linking community and business lies in each others realization of shared assumptions. Business realizes they fill a need, desire or fixation of the community and the community realizes who their contributor is. While community can survive without business, business on the other hand cannot exist without community. No community is self sufficient and no business is customer free.

Business must develop social programs and policies that can be seen as responsive to social expectations, but not necessarily limited to socially demand. A firm having social awareness is in tune to its customers requirements as well as its viewpoint.

There are three main driving forces between business and society:

1. The idealistic outlook: primarily relates to principles and social responsibility,
2. the institutional outlook: Its expression of social responsiveness
3. the organizational orientation: primarily relates to policies and management of social issues.

There are four Basic Models of Business Relationships
1. Humanitarian – adhere to principles of compassion and reinvesting into the community
2. Ethical – adhere to principles of honesty and decency
3. Legal – adhere to all laws and regulations
4. Economic adhere to making a profit.

While a certain responsibility lies in being a good corporate partner and citizen, the most fundamental business responsibility is that of economics. The primary reason for being in business is to make a profit. Business exist for generating revenue for the business and in so doing, provides revenue for its employees. All other business responsibilities are based or established upon economic assumptions which is the responsibility of the people in charge. Without this statement the prognosis of future success becomes nothing more that arguable considerations.

While plotting a course of action, businesses are expected to operate within the framework of societal law, thus carrying the burden of legal responsibility. Likewise, legal responsibility is restricted to the letter of the law, while the spirit of law is
reserved for ethical reasoning.

Next, businesses are expected to have an ethical responsibility which is defined as any and all activities or practices which are either expected or prohibited by society members even though they are not written into law. Ethical classifications are further separated from legal activities by use of negative definition: ethical responsibility relates to those social expectations and norms not yet codified into law. In the same line, philanthropic responsibility designates those areas of voluntary social involvement not specifically
prohibited or demanded of companies because of their economic, legal, and ethical responsibilities.

Business also carry as a philanthropic obligation to contribute to its community. This responsibility is discretionary in nature and seen as an investment in future growth. Even though this is not a requirement it is a necessary and sufficient obligation that socially expects from responsible businesses.

Theoretical Assumptions

If the economic role of the business is reduced to the narrow emphasis of profit it then could become blinded to making of contributed economics. This posturing leaves out the need for community relations.

There is another scenario to consider which is in contrast to the ordinary view, the so-called separation thesis. This is when businesses focus either on profits or social
concerns but not on both. This rises a question of debate that businesses can not only be profitable and ethical, but they should fulfill these obligations simultaneously. Can a business be profitable and disconnected from community? In todays world, franchising brings business into a community while being completely detached from community needs.

The clear-cut separation of business from community raises the problem of coexisting within a harmonious environment. Even though a business may appear to be separated the burden of responsibilities still apply. The business provides a tax revenue as well as product, service and employment. There are interwoven responsibilities which represent the stimulus for economic considerations.

The social pressures imposed on todays business are decreasing in importance, whereas economic and legal responsibilities are a requirement and ethical practices are vaguely expected, charitable contributions although desired, are completely voluntary.

A good business citizen, while striving to fulfill all its responsibilities, will actually apply
the necessary priorities to secure its status in the community.

Businesses have a responsibility that goes well beyond the demands of law and common morality. They set as examples of good moral judgment and community responsibility.

Happy Trails

Membership Sites – A Super Business Model For Recurring Income

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Membership sites are exploding on the net as the core of business opportunities. Membership sites that have month-to-month membership subscriptions can produce you a massive recurring income every single day, weekly month to month and for every single year ahead.. Membership sites are gaining popularity on account of of their solid business models and chance to create recurrent income from multiple sources. Membership sites are great revenue models, both for your own business and for having the allure to affiliate marketers who will be eager to profit from your program.

Abundant articles about membership sites appear to be by folks who have not actually owned a lucrative one. I will make the same main point in relation to membership sites that other folks do: in basic terms that they are the best marketing on the internet business model going. One of the biggest reservations about getting a membership site open is the challenge of the graft that goes into the first setup; but this is always get over.

Membership

Membership sites are thriving and more mand more favour WordPress as the content developmentstructure. The ease of WordPress blogs makes them ideal as a Membership management platform. Membership businesses are much less vulnerable to changes in the marketplace. I’ve listed below the peak OCI keywords from a search on membership sites that I conducted using Market Samurai.. High OCI means that those searching on that search term are more inclined to purchase. What is apparent is that here is a strong benefit in health-oriented membership & building online businesses around those topical key words would be profitable. The other key trend is that there is an appeal in setting up membership sites themselves: people are searching on terms like “membership site scripts” with an intent to BUY…

Membership site oriented key words with 60-99% OCI:

membership camping
gym membership
gyms membership
travel membership sites
health club membership
cash membership site
fitness center membership
membership site scripts * people are looking to set them up…
athletic club membership
membership site for sale
gym memberships
esporta membership
health and fitness membership
gym membership software
mini membership site* mini sites always a popular model
mini membership sites*
instant membership site creator* there is a market for the computer software
memberships sites
memberships site
membership sites for sale
gym membership rates
membership site software
nysc membership
build membership site
build membership sites
membership sites software
wp membership site
business membership site
membership site creator
membership site design
membership site owner
building membership sites
membership site management

Enterprise

Marketplace share is essential to any business and membership merchandising provides a way to acquire massive market share. You don’t need to be an expert… anyone can begin an Internet membership business. Here’s why you must. The membership business model translates into a dependable income stream. They offer stability – folks become members in something they are eager about or for something they need. A membership site offers you satisfaction of continual interaction with your clients. If you get an idea for a new enterprise I soundly endorse building it around a membership site.

Promotion

Internet marketing is not for lazy people! Even the most excellent and most appealing ideas need to be put ‘out there’ before they can work. If you do search phrase research in the Internet marketing niche you can observe that among the most frequently searched for expressions: is how to make money online.

If you’ve been struggling to break even with your on-line home-based business, or even if you’re earning ‘okay money’ using Internet marketing, affiliate programs, niche marketing or blogging, prepare for a MAJOR SHIFT in your beliefs. I must have tested them all: niche internet marketing, pay-per-click, affiliate promoting – in short, a whole raft of other ways to earn a living on the internet but nothing actually ‘clicked’ for me. My blog is THE most important marketing tool I’ve employed to profitably promote my membership sites. Another impressive feature of a membership site is that you simply have to generate the content once and subsequently you can keep promoting it again and again.

WordPress

WordPress is extremely well-liked for the reason that it delivers you a powerful contents management platform. With WordPress its uncomplicated to generate a multi-leveled membership site using free wordpress plugins. With a WordPress weblog you can immediately host password protected contents without special plug-ins being required. Thesis Theme is one of the most common, SEO optimized premium WordPress Themes that allows you to mark out your entire web site layout. Irrespective of whether the membership site is paid or free, WordPress is a perfect software platform to turn your blog into a cash-producing membership site.

Conclusion

Membership sites are able to sell for a top price for the reason that business people are conscious of the intrinsic worth of a buying customer base. No matter if youre seeking to sell-on or not, membership sites are magnificent way to make cash on-line. Historically membership sites required costly and complicated scripts.
A membership site can be a major informational focus. Information sells and you can undoubtedly make a great deal of cash by offering well packaged knowledge in the formula of a fee-based membership website. Entrepreneurs with huge membership sites typically have email lists numbering in the 1000’s and their brand gets known as expert. I did not anticipate that creating membership sites would be easy!

How To Start A Window Washing Business

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Washing windows is one of the best service businesses to start, because it requires no lengthy instruction, has low startup costs and is always in demand. Residential windows require cleaning every 3-4 months, commercial windows more routinely.

There are two main markets for a window washing service – residential and commercial. Most window washers focus on a particular niche market – storefronts, for example – and target potential customers and prospects in that niche. Others, mainly in smaller communities, can handle both commercial and residential work easily.

Before you jump into the window washing business, it’s essential that you look at it clearly, warts and all. It is still a low-tech business, although technology has had a big impact in some areas. As an example, a water-fed pole system allows an operator to clean two, three and even four story windows from the ground, saving the time and trouble of climbing up and down a ladder. Another innovation, the Tucker pole system, also allows one person, standing safely on the ground, to wash and rinse windows up to 45′ high.

Technology aside, washing windows is not a glamorous business, like writing apps for a iPad or working on Wall Street. It can get demanding when the weather turns nasty too. So when you reveal to your friends that you plan to start a window washing business, don’t expect a round of applause.

The upside is that you will have a very profitable business that will generate income very quickly – particularly when you consider that most residential and small commercial jobs are paid on the spot when you complete the work. Moreover, you can operate a window washing business on a part-time or full-time basis. This flexibility makes window washing an attractive business to a wide variety of people.

Do you have what it takes?

Window washing is a service business, so you’ll need a willingness to please customers and the desire to perform a thorough job so each window sparkles and customers call back for more.

The business skills needed to launch and run this business are quite basic. You’ll will need to be able to manage your time efficiently and have the ability to build relationships with your customers.

Most window washers are home-based businesses, which makes sense. After all, your customers have no reason to visit your shop, since all work is done at their location, not yours. Although operating out of your home makes perfect sense for most, your town may have regulations that control commercial activities in residential areas. So before you obtain a business license, determine what regulations govern home-based businesses and adjust your business operations to be in compliance.

Startup expenses for a window washing service are reasonable. You’ll need to purchase a window cleaning bucket, squeegees in several sizes, rags, cleaning solution and a basic ladder for two-story work.

To advertise your business around town, order a pair of magnetic signs for your vehicle. Magnetic signs can be easily removed if your vehicle is used for business and personal use. However, you’ll find many prospects will approach you when you’re “off-duty,” in a grocer’s parking lot, for example, so consider leaving your signage on at all times. There are hundreds of web-based businesses that make economical magnetic sighs for vehicles – just do a web search for “magnetic signs for vehicles.”

Pricing your window washing service could be a challenge initially, without experience. If your price is too low, you’re robbing yourself of income and profits that you ought to get. If you price too high, you may lose the job to someone else, or even to the customer, who may decide, “If it’s that expensive, I should do it myself.” To get a feel for pricing, practice washing windows for friends and neighbors at no charge.

Time yourself for each window and take notes. Is it a first or second story window, does it have multiple panes, and so on. Then, multiply the time per window by the hourly rate you expect to earn to reach a price. For example, if a window takes 6 minutes, and you expect to earn $ 50 an hour, then 60 minutes (one hour) divided by 6 equals $ 5. Make sure to add enough to cover your overhead costs, including vehicle costs, materials, administrative expenses such as bookkeeping, taxes, et cetera. After a few months, you’ll have it down.

How’s your image?

The image you project is an important marketing tool. Take into account how your look to others. Here are some areas to consider:

*Because your work is all done on site at the customer’s home or business, the appearance of your vehicle is very important. Your vehicle represents your company on wheels, which communicates to others a lot about your company. A clean, well-maintained vehicle, regardless of it’s years, tells others you take pride in your work.
* Are you neat and clean, wearing clothing that identifies your business, like a hat or golf shirt with your company name?
* Do your documents look professional? It costs next to nothing to have professional estimate and invoice forms printed, which will do wonders for your professional image.

Your customers also form an impression about your image, positive or negative, in how you do on the job and in following up. Here are some tips to help you enhance your business image so it sparkles as brightly as the windows you’ve washed:

* Show up on time. If you show up when you promised, your customers will appreciate it, especially if they have to be home so you can wash the interior windows.
* Be organized. Consider the most efficient way to handle each job so you don’t waste time. Carry extra squeegees and other items that wear so you will always have the right tool for every window. If you’re doing second story windows, make sure you have the right sized ladder with you.
* Return phone calls quickly. Most window washers find a business cellular phone is best for always being available, even while on the job. Make things easy for your customers to reach you – it’s expected in today’s connected world.
* Always say thanks. Thank your customers when the job is done and they hand you a check. Send a basic thank you card to customers after finishing a job, with a note mentioning that you’ve got them on the calendar for the next cleaning in XX days, and you’ll call to confirm about a week before it’s scheduled. A holiday card to each customer works the same way to build a relationship. Time the holiday card to arrive around the first of December – so your card will be distinct and be not forgotten. Always include a business card to make it easier for customers to reach you.

Anyone can wash windows. To turn it into a successful business requires much more than just a good squeegee technique. Professionalism will help you get there, so use the ideas within this article to polish your own image and build a legion of loyal customers for your new window washing business.

How to Cut Down the Risks in Small Business

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You can’t get all that far ahead in business if you haven’t taken risks. Many people in business try their best to avoid big risks, but there are some that are worth taking. Whenever it comes to any risk in life, whether it’s investing company money or asking a girl on a date in high school, we constant exaggerate potential negative outcomes in our minds. Rather than picturing poor outcomes, proper evaluation of the level of risk for the situation will help weigh out the pros and cons. Taking risks that have been properly weighed out in pros and cons is the best way to get ahead in business, especially when that company is smaller and intends on growing much large in the near future.. Overall, it is a chance of exposure to gain or loss for your business that might be undertaken after the advantages and disadvantages are carefully considered. If you have been playing it safe with your business, it might be time to take a risk that will change how you look at decision making. Here are 7 ways to minimize the risk for your company:

1. Analyze Which Risks Make Sense for You Risks are different levels of extremes for everyone, depending on their comfort level with change. For your business, you may want to become more efficient with your processes. For another, the concentration might be on growing their customer base. These two businesses would need completely different and specialized plans for what they wanted to achieve. .

2. Set Your Goals and Brainstorm By knowing your goal and working backwards to see how much time it will take to make the change, you prepare yourself for the process of the change. This step in the process also makes you aware of how many people will need to be involved and when.

3. Evaluate the Risk Level of Each Opportunity When researching and preparing for the possibility of taking a risk, it is important to be unbiased to judge – such as an accountant, insurance agent, or marketing insight – in order to let you know when it would be a bad idea to push forward with business growth in mind.. By getting an outsiders insight on your business, you get a more solid foundation of where your business is and where it could end up.

4. Create a Detailed Plan of Execution With a calculated risk, you have to figure out what your goals are and fill in a roadmap of what will need to be done to make it happen. For example, coming up with a training program to roll out new procedures in your business works best when there is a set plan of exactly what each employee will learn and when. By thoroughly researching the change you are planning to make, you know the consequences and benefits of what you are about to do. Rather than playing it safe or hiding inside the procedures you know work well, you can find more opportunities in business than you ever knew were possible. Stepping out of your comfort zone is never easy but when it comes to business, easy tends to rarely be the best option. Instead, trying out something that may or may not work could lead to the big break you were looking for either directly or indirectly by showing you what you would have never learned on your own within your own zone of comfort..

5. Edit and Change the Process As You Go If you get halfway through a process and realize it is not going as planned, don’t be afraid to change it! There is no one size fits all fix. Each company has its own issues and goals that cane be achieved by looking at solutions that are tailor-fit for your own specific needs..

6. Review the Results Whatever the outcome of your plan, use the results to help you adjust future decisions. Maybe you needed more funding or more time to complete the goal – now you are more aware of what to expect in your next endeavor.

7. Don’t Be Afraid to Fail Not all risks go as planned, but it is crucial that you learn from your mistakes. While there is always a chance of failing, we feel as though risks can be very beneficial to everyone involved when they are well thought out and executed properly. Risk is unavoidable, so controlling it with an informed decision is the best approach you can take for your business.

Keys To Successfully Running An Affiliate Marketing Business From Inside Your Home

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An affiliate marketing business has no limits. A company can always get bigger and an affiliate marketer can always make more money. Even running a business from your home will not limit you in any way whatsoever.

It is not an easy task to start an affiliate marketing business. The industry may have an unlimited profit potential but that does not mean that you can buy a computer and instantly start earning cash. Learning is the first step to becoming a successful affiliate marketer and the learning process must not be overlooked.

Where do you start?

1. Start by choosing a profitable niche. There are countless profitable niches out there so make sure to choose something that you are comfortable with and would enjoy working with. Be careful not to choose something with too much competition. Every aspect of the internet already has enough competition as it is and you do not want to create unnecessary competition for yourself.

Choosing a niche can prove to be a very difficult task. Start with a big topic and continue to narrow it done until you have a specific niche that you have reason to believe is profitable.

Make sure that your niche is not too broad or too small. For example, electronics is far too broad of a niche. Computer would be a good niche and Dell or Apple computers may be a better one. Choosing a specific model of a Dell computer that is customized to your personal liking is far too small of a niche.

2. Do not limit yourself and your potential earnings by using websites companies provide for you. Create your own website! If you have no idea how to create a website, then pay a professional to do it for you.

The only time it is a good idea to use a website that a company provides for you is during the time in which your website is being created. This will give you more practice in affiliate marketing and will bring you a small amount of income while you wait for your website to be finished.

Many websites can help you create a website if you have no idea how to do it and do not have the money to pay a professional. You will be able to create a respectable website using methods that can be found on the internet but when you have enough money, hiring a professional could be the key factor that separates you from other similar companies.

Find a reputable hosting website to use so you can maximize the benefits these companies provide for their customers. Top hosting companies are competitively priced with all hosting companies but they will provide features for your website that other companies cannot. You also want to use a large hosting company because they have the resources to give your website the fastest loading web pages possible.

3. Start to create an email list from the beginning. Keep in contact with potential customers and offer them discounts every so often. Do not constantly bother them by sending them emails advertising your service. Creating a healthy business relationship with your customers is very important.

If done correctly, your email list will become a valuable asset to your company. Not only will it be worth thousands of dollars but it will provide you with the comfort of knowing you always have options.

4. Make sure to branch out and explore your opportunities. One website in one niche is just going to limit your business and if that niche fails, your entire company will fail. Once you have comfortably established one niche on one site, continue to establish more. This is why affiliate marketing businesses have no limits. They can go as far as someone is willing to take them.

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